MSP OS
An end-to-end outbound and channel motion built specifically for MSPs.
Built for: Managed service providers with roughly 30 to 100 employees.
The call
Your engineers are excellent. Your pipeline is whatever came in last month.
Referrals dried up a quarter ago, the owner is the only person who really sells, and the one sales development rep you hired left before the ramp finished. Everyone is busy delivering, so nobody is filling the top of the funnel.
We don’t hand you a playbook to run with people you don’t have. We put senior, US-based operators inside your business, in your stack and on your calls, and they start dialling in week 2.
What’s in it
What we actually do for you.
- check_circle A defined ideal customer profile (ICP) and a named account list, so nobody has to guess who to call next
- check_circle Outbound across email, phone and LinkedIn, run by us, so the top of the funnel fills without pulling engineers off delivery
- check_circle Discovery and qualification calls run by our people, so what reaches your close team has already been vetted
- check_circle A clean handoff and honest forecast hygiene, so the pipeline number you report is one you can stand behind
The clock
We don’t sell playbooks. We run the play.
- Week 1
Fit call and setup
Ideal customer profile, target accounts and messaging agreed. If we can’t materially move your pipeline in 90 days, we’ll say so on the first call.
- Week 2
Outbound launches
Real execution begins: email, phone and LinkedIn, run by our operators in your systems and under your name.
- Weeks 4–6
Meetings start landing
Qualified meetings with real buyers typically begin arriving in this window.
- Ongoing
Forecastable pipeline
Discovery, qualification and forecast hygiene, with a clean handoff to your close team. Real closed revenue depends on your sales cycle.
We measure ourselves on closed revenue, not activity. If we’re not moving your pipeline, you should fire us, and we’ll help you do it cleanly.
To be clear
Things we are not.
- We are not an agency.
- We are not an outsourced sales development (SDR) firm.
- We do not offshore the work.
- You will not be handed a playbook to run yourself.
Senior, US-based operators, veteran-led. Every name on your account is somebody you’ll meet on the first call. We choose clients as much as they choose us. If your motion is too far outside what we run, we’ll tell you on the fit call instead of pretending we can run it.
Book a fit call
Tell us the decision you’re trying to make. We’ll tell you whether it’s an engagement, a referral to one of our sister divisions, or something you don’t need us for.
If we can’t materially move your pipeline in 90 days, we’ll say so on the first call.
- mail [email protected]
- call (833) 498-2444
Some of what stalls an MSP deal isn’t a sales problem. When a prospect wants a network, cloud or security design reviewed by somebody who isn’t selling them the hardware, the same group runs an independent technical practice, and we will bring a named engineer onto the call. Technical consultingarrow_forward